VIDEO: Fun at the Farm in Our New Season Collection

We’re proud to announce the launch of our new season collection with our very first campaign video! Cheeky toddlers take us for a fun-filled day at the farm, to spend time with the horses and chickens, pick some delicious vegetables, and run through the fields with gorgeous new JoJo dresses flowing behind them.

Cute Animal Fashion: Straight from the Woods!

From fantastic foxes and rebellious raccoons to happy hedgehogs and sweet little squirrels, our kids’ woodland collection features all your favorite backyard friends. Our appliqués have been carefully sewn to create a beautiful bold look, whilst the attention to detail in our prints starts from the very first sketch to the final product, ensuring they […]

Splash & Save! The Maternity Swimwear In-Store Offer

Whether you’re squeezing in a vacation before back-to-school kicks in, or you’re in need of some practical maternity swimwear for your next visit to the pool or spa, your local JoJo store will have plenty of options to choose from. We have everything from classic and chic black one-pieces and boldly printed swimsuits to two-piece […]

New Season Maternity: What’s Your Print Personality?

This AW19, our collection is fascinated with floral patterns, geometric prints, animal designs and, of course, classic stripes. Maternity and nursing dresses from JoJo are the ultimate versatile piece – many are easy to dress up or down with a few accessories and switch of shoes and some feature handy hidden slits to make nursing […]